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Newsroom
2/27/2008
South by Southwest continues to grow, with a city-commissioned study showing it making a huge economic impact on Austin.
Economist Angelos Angelou says last year's South-by-Southwest poured at least 110-million dollars into Austin's economy, and that is a conservative estimate.
"The event last year was attended by more than 125,000 people," Angelou tells a morning news conference at Austin City Hall.
Angelou says tens of thousands of those were industry insiders and artists who view the March trip to Austin as a necessity to boost new music, films and technology. He says knows of no other festival that brands a city as well as SXSW boosts Austin's title as "Live Music Capital of the World." He also can't think of a similar festival that accomplishes that and contributes so strongly to the economy.
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